JAMES FERNANDES CREATIVE DIRECTOR
M&M'S
Mini in size
Big on fun
We went all-in on "small" for the launch of M&M'S minis.
By literally shrinking the ad formats the campaign visually reinforces the "mini" concept in a fun and engaging way.
A perfect example of creative and media working together at it's best.
Catching up
with Purple
It's been over a year since Purple joined the M&M'S crew as it's newest member. But being in the public eye can be a lot, so we wanted to catch up with her and see how she's finding life as an official spokescandy.
Product
Launches
From the desert of your dreams, to when they're just too good for words. We put the fun into product launches.
Turn M&M'S
into DM'S
Introducing DM M&M'S. The ultimate way to send messages by turning your DM'S into M&M'S.
M&M'S
Go Social
A Duet with Allen Davis, the mastermind behind the viral Griddy Dance became M&M’s biggest organic hit ever — racking up over 4 million views in just days!