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JAMES FERNANDES CREATIVE DIRECTOR

Windows 8
Fast &Fun
Microsoft’s new operating system, Windows 8, was designed to be faster and easier to use. But OS is really dry to talk about.
Instead, we installed a giant slide in the Bluewater shopping centre, giving shoppers an alternative to using the stairs and presenting Windows 8 as ‘fast and fun’. Every slider had their picture taken as they went down the slide, and received a photo print of themselves and a digital copy to share on social.
Windows 8: Fast & Fun

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